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The best way to experience the power of adaptive media is to watch a custom-targeted video campaign in action.


The case studies and live demos below are great examples of how RTC can help clients increase the effectiveness of their marketing by customizing their message for multiple target audiences.


Click on the links below to see actual campaigns and success metrics.

RTC Virtue service for EDA
EDA - Equipment Data Associates
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Xbox Lips Number One Hits

RTC Lightning for Xbox Lips


Global wanted to add an extra dimension to their Xbox Lips campaign encouraging longer time on the site and to build brand loyalty.

EDA - Equipment Data Associates

EDA direct response marketing campaign


EDA turned to RTC to create an interactive, video based, virtual sales tool that is personalized for each direct mail prospect.

Sony Ericsson WTA Tour Hero Powercards

Sony Ericsson WTA Tour Hero Powercards


RTC's video platform is used for this exciting online card game for the Sony Ericsson WTA Tour 'Looking for a Hero?' campaign.

RTC News

RTC News - the bulletin for you


RTC News was the key element of our 'Advertising is not dead' campaign launched in the Wall Street Journal..

Manchester United

Manchester Utd viral highlights mix


RTC created 'Video Messaging' enabling Manchester United to deliver adaptive video marketing via email and social networks.

Manchester United

Home Insurance - Nationwide Building Society


RTC has created a number of campaigns for Nationwide, delivering adaptive video adverts and driving increased purchases.

Please contact us for further information on the RTC Adaptive Media Platform or to discuss potential implementations.

Brands & Advertisers
Publishers & Networks
Media Owners
Business 2 Business
Social Networking